TECH-DRIVEN CHANGE

Where have all my members gone?!: The end of the web as We Know It 

10.25 – 10.45 

If your organisation is still counting on your website to be the centre of your members’/supporters’ universe, then you’re missing out. Your members and supporters aren’t on their desktop computers, they’re mobile – and your organisation needs to be, too. 

According to Flurry Analytics, your members and supporters are spending 5 hours a day on their mobile devices, and 92% of that time is spent using apps. How much of that time are they spending with you? 

In this session, we’ll discuss incorporating mobile into your digital strategy and leveraging mobile apps to engage your members and supporters in new and more powerful ways.  

You will:  

  • Learn how to incorporate mobile into your member and supporter engagement strategy 
  • Hear how other organisations are succeeding with mobile apps 
  • Understand different approaches to going mobile – options, timelines, costs